Humanity 2.0 Launches New Global Wellness Platform to Implement Scientific Innovations in the Faith Sector

NEW YORK, NY / ACCESSWIRE / March 3, 2020 / Humanity 2.0, the pioneering Vatican-affiliated foundation, has launched a new life science and wellness implementation arm, Humanity 2.0 Well-Being (HWB). The platform will harness the momentum of one of the world’s fastest-growing industries, Wellness, estimated by the Global Wellness Institute to be $4.5 trillion and growing twice as fast as the world economy – with the world’s largest tangible platform, the Catholic Church. The combined integration is the first purpose-built platform of its kind in the world and will have profound impact on human health and well-being.

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“HWB was developed to harness the awesome force of paradigm shifts affecting our ecology, our health, and well-being into cohesive, tangible solutions,” said Morad Fareed, CEO of HWB. “We will be implementing multiple projects throughout 2020 – both in Vatican City and at leading academic centers in the US – to demonstrate leading environmental and maternal wellness innovations, build marketplaces for their adoption and provide tangible results in people’s lives. It is a great honor to be able to work with such committed colleagues helping to redefine and improve human well-being.”

A social innovator and well-being pioneer, Fareed is a Co-Founder of Humanity 2.0 as well as the Co-Founder of Delos, the world’s leading healthy environments company. As Delos Co-Founder, Fareed helped architect Delos’ leading wellness science and solutions platforms from the company’s inception to maturity, which include the WELL Building Standard and the Well Living Lab at the Mayo Clinic, and contributed to the growth of the Wellness Real Estate™ industry from $0 in 2010 to $197B in 2020. Delos’ global footprint now spans over 500 million square feet across 4,200 projects in 58 countries.

The Humanity 2.0 project’s catalyst is Pope Francis’ 2015 Laudato Si encyclical. In his precedent-setting Papal letter, Pope Francis calls for greater concentration and commitment to the common challenges of our time, primarily centered on the environment and human ecology. Since its publication and the ensuing formation of the Dicastery of Integral Human Development in 2017, led by His Eminence Cardinal Peter Turkson, there has been a wellspring of initiatives to redefine business models and foster global collaborations around sustainability and well-being. In parallel, there has been an extraordinary rise in Environment Social Governance (ESG) investing, currently estimated to be $30 trillion and projected to reach as high as $50 trillion over the next 20 years. This large influx of investment capital will usher in a new era of rapid growth and implementation in the global well-being space.

“We are very proud to be taking this concrete step forward by introducing Humanity 2.0 Well-Being at this critical time – 5 years since Pope Francis’ Ladauto Si – we see many of the global forces converging to advance human flourishing – especially in the areas of the environment, maternal well-being, and shifts towards preventive health,” said Father Philip Larrey, Chair of Logic at the Pontifical Lateran University in Vatican City and Chairman of Humanity 2.0. “Our work to-date at Humanity 2.0 has been building up to this moment, and we are now ready to bring to bear all of the science and partnerships we have fostered into this new impact vehicle.”

Father David Nazar, Rector of the Papal Orientale Institute, has offered his encouragement. “Laudato Si is an important document that provides important insights as to how we should approach advancing human flourishing,” said Father Nazar. “HWB is a promising new vehicle for translating the global mission of the Catholic Church and Pope Francis’ into concrete interventions that will improve human health and well-being. I look forward to collaborating with HWB and contributing to ushering in a healthier future for humanity.”

In addition to his past work on developing healthy environment innovations, HWB’s CEO Fareed led work on maternal health innovation, which will be a key focus of the new HWB platform. Fareed is the founder and CEO of Square Roots, a maternal health and science organization founded in 2015 to develop free prenatal centers, fund scientific research, and support clinics throughout vulnerable neighborhoods within the U.S. Fareed also created the first maternal health scholarship fund at the Harvard Chan School of Public Health focused on students of Palestinian descent.

“Improving health outcomes and driving human performance is about more than just advancing ‘wellness’. It is equally about designing and declaring what a future ‘human’ civilization should be built around,” said Matthew Harvey Sanders, CEO of the Humanity 2.0 Foundation. “HWB to our global community at Humanity 2.0 is a way of re-orienting our species away from an unhealthy fixation on driving economic value to the more reasonable focus of accelerating human flourishing.”

About Humanity 2.0

Humanity 2.0 is a unique organization – perhaps unlike any in the world – created to facilitate collaborative ventures between the historically siloed public, private, and faith-based sectors. Founded in 2018 in collaboration with the Dicastery for Integral Human Development at the Holy See (Vatican) led by His Eminence Cardinal Peter Turkson, the Humanity 2.0 Foundation has become a unique global force in its novel ability to identify important global initiatives, forge partnerships, and introduce scientific solutions for global impact. After two years of convenings in Vatican City with global luminaries from Ethics, Science, Health, and Technology, Humanity 2.0 Well Being was developed to focus more concretely on installing the world’s leading environmental and maternal wellness solutions throughout the Faith Sector and beyond. https://humanity2-0.org/

Contact: matt@midtownwestmedia.com

SOURCE: Humanity 2.0

 

MIAX Exchange Group Reports February 2020 Trading Results and New Records; Recognized for Most Innovative Technology for Second Year in a Row at Fund Technology and WSL Awards; Tom Jarck Joins Exchange Group as Volatility Products Specialist

PRINCETON, New Jersey, March 3, 2020 /PRNewswire/ — Miami International Holdings, Inc. (MIH) today reported February 2020 trading results for its three fully electronic options exchanges – MIAX®, MIAX PEARL® and MIAX Emerald™ (together, the MIAX Exchange Group™). The MIAX Exchange Group collectively executed over 55.4 million equity option contracts in February for a combined average daily volume (ADV) of 2,919,913 contracts, representing a total U.S. equity options market share of 10.92%, all of which were new monthly records. Additionally, the MIAX Exchange Group set new daily records for equity option contracts executed (5,199,080) and equity option market share (12.14%), while MIAX, MIAX PEARL and MIAX Emerald all set new individual exchange daily records for contracts executed (2,181,676; 2,780,300; and 257,830, respectively).

Fund Technology and WSL Awards 2020

MIH is pleased to announce that the MIAX Exchange Group won the “Most Innovative Exchange Technology” category at the Fund Technology and WSL Awards 2020. The Fund Technology and WSL Awards 2020 recognize and reward providers catering to asset managers and institutional traders that have demonstrated exceptional customer service and innovative product development over the past 12 months. This marks the second consecutive year that the MIAX Exchange Group has won this category.

“We are honored to be recognized for our exchange technology for a second year in a row, as we continuously strive for technology innovation and excellence to enable our member firms the best trading experience possible in the exchange marketplace,” said Douglas M. Schafer, Jr., Executive Vice President and Chief Information Officer of MIH. “This award represents a great accomplishment for our MIAX technology teams, and we would like to thank the Fund Technology and WSL Awards 2020 judges for again recognizing the MIAX Exchange Group.”

Tom Jarck Joins MIAX Exchange Group as Volatility Products Specialist

MIH is further pleased to announce that industry veteran Tom Jarck has joined the MIAX Exchange Group as Volatility Products Specialist. He will be part of the MIAX Business team.

Tom previously worked on several of the largest Wall Street bank equity index volatility trading desks in director and managing director roles, including Citigroup, Deutsche Bank, and most recently at Societe Generale.

Tom’s role at the MIAX Exchange Group will be product development, marketing and education, focusing primarily on volatility products that will include options on the SPIKES® Volatility Index (SPIKES; Ticker: SPIKE), listed on MIAX Options, and futures on SPIKES, which will be available on the Minneapolis Grain Exchange (MGEX), subject to regulatory approval.

Commented Shelly Brown, Executive Vice President, Strategic Planning and Business Development of MIH, “We are very pleased to welcome Tom to the MIAX Business team. His expertise and knowledge of the volatility universe that includes trading, technical skills, reputation, exchange mechanics and a vast network of contacts, is truly unmatched in the industry. Tom will be a valuable addition, not only to the MIAX Exchange Group, but also to MGEX and T3 Index, taking a prominent role in the growth of the SPIKES volatility product suite.”

Detailed Monthly Trading Results Are as Follows:

Trading Volume for MIAX Exchange Group,

Current Month

Year-to-Date Comparison
Equity Options ContractsFeb-20Feb-19% Chg.Jan-20% Chg.Feb-20Feb-19% Chg.
Trading Days1919214040
U.S. Equity Options
Industry
508,015,456316,391,08160.6%471,771,7107.7%979,787,166691,614,04041.7%
MIAX Exchange Group55,478,34131,548,21475.9%48,596,33214.2%104,074,67368,852,98151.2%
MIAX23,177,00713,553,13671.0%20,949,52710.6%44,126,53429,273,02450.7%
MIAX PEARL28,680,07017,995,07859.4%23,902,82720.0%52,582,89739,579,95732.9%
MIAX Emerald3,621,2643,743,978-3.3%7,365,242
Equity Options ADVFeb-20Feb-19% Chg.Jan-20% Chg.Feb-20Feb-19% Chg.
U.S. Equity Options Industry26,737,65616,652,16260.6%22,465,32019.0%24,494,67917,290,35141.7%
MIAX Exchange Group2,919,9131,660,43275.9%2,314,11126.2%2,601,8671,721,32551.2%
MIAX1,219,842713,32371.0%997,59722.3%1,103,163731,82650.7%
MIAX PEARL1,509,477947,10959.4%1,138,23032.6%1,314,572989,49932.9%
MIAX Emerald190,593178,2856.9%184,131
Equity Option Market Share for MIAX Exchange Group,

Current Month

Year-to-Date Comparison
Equity Options Market
Share
Feb-20Feb-19% Chg.Jan-20% Chg.Feb-20Feb-19% Chg.
MIAX Exchange Group10.92%9.97%9.5%10.30%6.0%10.62%9.96%6.7%
MIAX4.56%4.28%6.5%4.44%2.7%4.50%4.23%6.4%
MIAX PEARL5.65%5.69%-0.7%5.07%11.4%5.37%5.72%-6.2%
MIAX Emerald0.71%0.79%-10.2%0.75%

For further information regarding the MIAX Exchange Group, please visit www.MIAXOptions.com or contact MIAX Trading Operations at TradingOperations@MIAXOptions.com.

Corporate Communications Contact:Dominique Prunetti-Miller
(609) 897-1465
dprunetti@miami-holdings.com

About MIH and the MIAX Exchange Group

Miami International Holdings, Inc. (MIH) is the parent holding company of Miami International Securities Exchange, LLC (MIAX®), MIAX PEARL, LLC (MIAX PEARL®) and MIAX Emerald, LLC (MIAX Emerald™ and together with MIAX and MIAX PEARL, the MIAX Exchange Group™), three fully electronic options trading exchanges. MIH also owns a controlling interest in the Bermuda Stock Exchange.

MIAX, MIAX PEARL and MIAX Emerald leverage the MIAX Exchange Group’s industry-leading technology and infrastructure to provide their member firms with traditional pricing and pro rata allocation (MIAX), maker-taker pricing and price-time allocation (MIAX PEARL) market structures, and a hybrid market structure with maker-taker pricing and pro rata allocation (MIAX Emerald).

MIAX Options serves as the exclusive exchange venue for cash-settled options on the SPIKES® Volatility Index (Ticker: SPIKE), a measure of the expected 30-day volatility in the SPDR® S&P 500® ETF (SPY).

The MIAX Exchange Group’s executive offices and National Operations Center are located in Princeton, NJ, with additional offices located in Miami, FL.

To learn more about MIH and the MIAX Exchange Group visit www.MIAXOptions.com.

Disclaimer and Cautionary Note Regarding Forward-Looking Statements

The press release shall not constitute an offer to sell or a solicitation of an offer to purchase any securities of Miami International Holdings, Inc. (together with its subsidiaries, the Company), and shall not constitute an offer, solicitation or sale in any state or jurisdiction in which such offer; solicitation or sale would be unlawful. This press release may contain forward-looking statements, including forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements describe future expectations, plans, results, or strategies and are generally preceded by words such as “may”, “future”, “plan” or “planned”, “will” or “should”, “expected,” “anticipates”, “draft”, “eventually” or “projected”. You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events, or results to differ materially from those projected in the forward-looking statements, including the risks that actual results may differ materially from those projected in the forward-looking statements.

All third-party trademarks (including logos and icons) referenced by the Company remain the property of their respective owners. Unless specifically identified as such, the Company’s use of third-party trademarks does not indicate any relationship, sponsorship, or endorsement between the owners of these trademarks and the Company. Any references by the Company to third-party trademarks is to identify the corresponding third-party goods and/or services and shall be considered nominative fair use under the trademark law.

 

أبسن تطلق سلسلة الليد “أيه دبليو” لوسائل الإعلام الرقمية خارج المنزل في معرض آي أس إي

شنجن، الصين، 2 آذار/مارس، 2020 / بي آر نيوزواير / — كشفت شركة أبسن العالمية الرائدة في تصنيع شاشات الليد (SZSE: 300389) النقاب عن سلسلة أيه دبليو لسوق الدعاية لوسائل الإعلام الرقمية خارج المنزل (دوه). وسلسلة أيه دبليو مناسبة للتركيبات الثابتة ويمكن استخدامها أيضا في صناديق الضوء وأعمدة الضوء الذكية لتلبية الاحتياجات المتزايدة على شاشات عرض الليد ودمج تقنيات الـ 5 جي، ما يساعد في دخول موجة جديدة من التطبيقات الذكية.

ستتوفر سلسلةأيه دبليوبحجمين: 500 مم × 500 مم (العرض × الارتفاع) و 500 مم × 750 مم (العرض × الارتفاع). وبقدرة سطوع تبلغ 5000 شمعة، ومعدل تحديث يبلغ 3،840 هرتز، وستكون متوفرة بوحدتي بكسل (2.8 مم و 3.9 مم)، توفر سلسلةأيه دبليوجودة صور رائعة وتضمن رؤية ممتازة، حتى في مسافات العرض القصيرة التي تتراوح بين 3-5 أمتار، مما يجعلها مناسبة تماما للإعلانات في الشوارع.

تستخدم سلسلةأيه دبليونظام تحكم مستشعر الضوء التلقائي الذكي للكشف عن مستويات الإضاءة المحيطة لضبط سطوع الشاشة تلقائيًا للحصول على أفضل أداء. تصنيفها المقاوم للماء IP65 / IP54  وتصميمها المقاوم للطقس يعني أن سلسلةأيه دبليويمكنها تحمل الأمطار الغزيرة والرياح القوية والبيئات الصعبة بين -20 درجة مئوية و أكثر من  50 درجة مئوية.

يمكن أن توفر شركةأبسنحلاً جاهزًا لتسهيل عملية التركيب والنقل والصيانة للشاشات. نظرًا لأنه يمكن تركيب المنتج بسهولة على أعمدة الإنارة وفي صناديق الإنارة، فهو مناسب بشكل مثالي لمواقف الحافلات وأنواع أخرى من تركيبات الشوارع. والأكثر من ذلك، نظرًا لتوفر تقنية 5 جي بسهولة أكبر، فإن من المتوقع أن يزداد الطلب على تطبيقات “المدينة الذكية” بصورة كبيرة لتسهيل عمليات المدينية وإدارة النقل.

تقدم سلسلةأيه دبليوخيارات مختلفة لتلبية مجموعة متنوعة من الأبعاد والأغراض. للتركيب الثابت، يمكن تدوير اللوحة، مما يوفر المزيد من الإمكانيات والمرونة في التركيب. كسلسلة خارجية، تدعم السلسلة التركيب بدون إطار، مما يوفر تكلفة مواد اللصق.

يمكن لسلسلة أيه دبليو القيام بوظائف مثل النشر عن بعد والتحكم في المجموعات وحماية السلامة لجعل نشر المعلومات والإعلان أكثر ملاءمة. يمكن للمستخدمين بسهولة وكفاءة إدارة المحتوى عبر الإنترنت من خلال إطلاق الفيديو والصور عبر الكمبيوتر. لضمان سلامة البيانات، يتم تشفير المحتوى أثناء النقل وقفله في الجهاز. عندما يحتاج المستخدمون إلى عرض نفس المحتوى على أعمدة الإنارة الفردية، فإن أيه دبليو تدعم إدارة العرض المتزامنة لتحقيق تأثير “الواو” الحقيقي. الرصد التلقائي يجعل الإدارة ذكية مع إرسال ردود الفعل وأي إنذار تلقائيا.

 

Lionel Messi, Paul Pogba And Lieke Martens Get Extraordinarily Distracted By Lay’s In New Action-Packed Football Ad

LAY’S LAUNCHES 2020 INTERNATIONAL CAMPAIGN IN PARTNERSHIP WITH UEFA CHAMPIONS LEAGUE

NEW YORK, March 3, 2020 /PRNewswire/ — Today, the world’s number one snack brand, Lay’s is launching its 2020 football campaign with a star-studded, high-energy, commercial featuring three titans of the beautiful game. The focus of the campaign is to celebrate Lay’s ongoing partnership with the UEFA Champions League, which runs until 2021.

The 60 second spot sees six-time Ballon d’Or winner Lionel Messi, world champion Paul Pogba and UEFA Women’s Player of the Year 2017 Lieke Martens get extraordinarily distracted by the mouth-watering sound of a fan opening a bag of Lay’s, just seconds before a match is about to kick off. The moment the stadium hears the crunch of the first chip, heads swivel away from the game as fans are drawn to the delectable bag, kicking off a race to the delicious chips, while high-energy 50’s swing music begins to play.

Not to be left out of the action, the players join in, going above and beyond to get their hands on the enticing bag of chips. Pogba sprints across the field and climbs over stadium rows, Martens leaps from her pundit’s chair and out of the studio window, and Messi finally gets his hands on a chip by hanging dramatically from a stadium skycam.

Lionel Messi said: “As always, it’s a pleasure to be part of this year’s Lay’s campaign. I have partnered with Lay’s for many years and each year they surpass all expectations. The idea of hanging from a skycam to get my hands on a bag of Lay’s is certainly an original stunt.”

Lieke Martens said: “Filming the Lay’s advert was a great experience. I love Lay’s spirit of fun and joy which I see truly connect to football. I’m excited to be a part of the wider campaign as well and I really hope fans enjoy it.”

Paul Pogba commented: “I was thrilled to be involved in the Lay’s football campaign for the first time. It’s a fun, upbeat advert, and I love the music that’s playing over it. I even break out in a little dance when I’m the first to get my hands on a chip!”

In addition to the commercial, Lay’s captured some exclusive on-set moments with each football player. The behind-the-scenes videos prove that even a stray football can’t distract from a delicious bag of Lay’s.

Furthermore, Lay’s will see its iconic bags transformed with special edition UEFA Champions League designs, with each football star having their own limited-edition packaging.

Sebnem Erim, Vice President, Marketing, Global Foods, PepsiCo commented: “We know that Lay’s and football are two things that always bring people together. This year, we wanted to step up the energy and demonstrate what could happen when a bag of Lay’s brings a whole stadium together at a UEFA Champions League match. This campaign brings Lay’s qualities to the forefront and highlights just how far people, even world-class footballers, will go to get their hands on the world’s most popular snack!”

In addition to the new commercial and limited-edition bags of Lay’s bags, there will be new player themed point of sale materials, as well as social content, and OOH support for the campaign. Join the conversation online with #LaysUnited.

Notes to Editor

FOR MORE INFORMATION, CONTACT:
Glenda Soares: glenda.soares@pepsico.com

About PepsiCo
PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $67 billion in net revenue in 2019, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. PepsiCo’s product portfolio includes a wide range of enjoyable foods and beverages, including 23 brands that generate more than $1 billion each in estimated annual retail sales.

Guiding PepsiCo is our vision to Be the Global Leader in Convenient Foods and Beverages by Winning with Purpose. “Winning with Purpose” reflects our ambition to win sustainably in the marketplace and embed purpose into all aspects of the business.  For more information, visit www.pepsico.com

Photo – https://mma.prnewswire.com/media/1097131/Lays.jpg

 

ليونيل ميسي، بول بوغبا وليكي مارتنز يحتارون بإعلان كرة القدم الجديد المفعم بالأكشن من لايز

لايز تطلق حملة 2020 الدولية بالشراكة مع رابطة أبطال الدوري الأوروبي، الويفا

نيويورك، 3 آذار/مارس، 2020 / بي آر نيوزواير / — تطلق شركة لايز، شركة منتجات الأكلات الخفيفة العالمية رقم واحد، حملتها للعام 2020 بإعلان مصور حافل بالنجوم والطاقة العالية يتضمن ثلاثة عمالقة في اللعبة الجميلة. ويتمثل تركيز الحملة على الاحتفال بالشراكة المتواصلة بين لايز ورابطة أبطال الويفا، والتي ستتواصل إلى العام 2021.

الإعلان الذي يبلغ طوله 60 second spot، يتضمن الفائز بالكرة الذهبية ست مرات ليو ميسي، وبطل العالم بول بوغبا ولاعبة العام للويفا للسيدات للعام 2017، ليكي مارتنز، الذين يتشتت انتباههم بشكل غير عادي بالصوت المسيل للعاب لمعجب يفتح أحد أكياس لايز، قبل ثوانٍ فقط من بدء مباراة لكرة القدم. وفي اللحظة التي يسمع فيها الاستاد الرياضي قضمه لأول رقاقة من لايز، يبتعد دوران الرؤوس بعيدًا عن اللعبة حيث يتم جذب المشجعين إلى كيس لايز اللذيذ، ويبدأ السباق بين الأبطال على الرقائق اللذيذة، بينما تبدأ موسيقى 50 ذات الطاقة العالية في اللعب.

وحتى لا يتخلفون عن الركب، ينضم اللاعبون إلى السباق، ويبذلون قصارى جهدهم لتصل أيديهم إلى كيس الرقائق المغريمن لايز. يتنقل بوغباعبر الميدان ويبدأ في تسلق صفوف الاستاد، وتقفز مارتنز من كرسيها المعد للمعلقين عبر نافذة الاستوديو، وأخيراً يضع ميسي يديه على رقاقة منها بأن يعلق نفسه من واحدة من كاميرات الملعب الهوائية.

قال ليونيل ميسي: “كما هو الحال دائمًا، من دواعي سروري أن أكون جزءًا من حملة لايز لهذا العام. لقد تشاركت مع لايز لسنوات عديدة وفي كل عام كانوا يتفوقون على توقعاتي. إن فكرة التعليف في عصا كاميرا هوائية في الملعب لأضع يدي على كيس من أكياس لايزهو بالتأكيد حيلة أصلية.”

وقالت ليكي مارتينز: “كان تصوير إعلانلايزتجربة رائعة. أحب روحلايزمن المرح والفرح التي أرى أنها مرتبطة حقًا بكرة القدم. أنا متحمسة لأن أكون جزءًا من الحملة الأوسع أيضًا وأتمنى حقًا أن يستمتع المشجعون بذلك “.

وعلق بول بوغبا قائلاً: “لقد سُررت بالاشتراك في حملة كرة القدم للايز للمرة الأولى. إنه إعلان ممتع، متفائل، وأنا أحب الموسيقى التي تعزف عليها. حتى أنني بدأت أرقص لوحدي عندما أكون أول من يضع يديه على رقاقة من لايز.”

بالإضافة إلى الإعلان، التقطتلايزبعض اللحظات الحصرية مع كل من لاعبي كرة القدم في الإعلان. تثبت مقاطع الفيديو خلف الكواليس أنه حتى كرة القدم الخارجة عن المألوف لا يمكن أن تصرف الانتباه عن كيس من لايز اللذيذة.

علاوة على ذلك، ستشاهدلايزأكياسها الشهيرة تتحول بتصميمات خاصة من دوري أبطال أوروبا الويفا، حيث يكون لكل نجم من نجوم كرة القدم المشاركين في الإعلان كيس خاص محدود الإصدار.

وعلق سيبنيم إريم، نائب رئيس قسم التسويق في شركةغلوبال فودزفي شركةبيبسيكوقائلاً: “نحن نعلم أن لعبةلايزوكرة القدم هما شيئان يجمعان الناس دائمًا. هذا العام، أردنا زيادة الطاقة وإظهار ما يمكن أن يحدث عند وجود كيس من لايز يجمع الملعب بأكمله معًا في إحدى مباريات دوري أبطال أوروبا الويفا.  هذه الحملة تجلب صفات لايزإلى الصدارة وتسلط الضوء على المدى الذي سيذهب به الناس، حتى لاعبو كرة القدم العالميون، للحصول على قطعة من أكثر الوجبات الخفيفة شعبية في العالم!

بالإضافة إلى الإعلان الجديد والأكياس الجديدة ذات الإصدار المحدود من أكياس لايز، ستكون هناك مواد جديدة خاصة بنقطة البيع للاعبين، بالإضافة إلى المحتوى الاجتماعي، والدعمللحملة. انضم إلى المحادثة عبر الإنترنت باستخدام  #LaysUnited

ملاحظة للمحرر

للمزيد من المعلومات الرجاء الاتصال:

غليندا سواريز: glenda.soares@pepsico.com

نبذة حول شركة بيبسي كو

منتجات شركة بيبسي كو يتم الاستمتاع بها من قبل المستهلكين أكثر من مليار مرة يوميا في أكثر من 200 دولة ومنطقة حول العالم. وقد بلغت إيرادات شركة بيبسي كو الصافية أكثر من 67 مليار دولار في العام 2019، ولدتها محفظة أغذية ومشروبات مكملة تشمل فريتو لاي، غاتوريد، بيبسي كولا، كويكر، وتروبيكانا. وتتضمن محفظة منتجات بيبسي كولا طائفة واسعة من الأطعمة والمشروبات الممتعة المحببة في جميع أنحاء العالم التي تتضمن 23 ماركة تولد أكثر من مليار دولار لكل منها على هيئة مبيعات تجزئة سنوية.

وتقود بيبسيكو رؤيانا أن نصبح الرائد العالمي للوجبات والمشروبات السهلة عن طريق الربح بهدف. ويعكس شعارنا “الربح بهدف” طموحنا بكسب الاستدامة في السوق وغرس الهدف في جميع أوجه أعمالنا التجارية. لمزيد من المعلومات، يرجى زيارة  www.pepsico.com

 الصورة: https://mma.prnewswire.com/media/1097131/Lays.jpg

 

Hyundai Motor Unveils “Prophecy” Concept EV

– New concept EV takes Sensuous Sportiness design philosophy to the next level

– Concept EV expands Hyundai’s concept of Optimistic Futurism with the aim of forging an emotional connection between humans and automobiles

SEOUL, South Korea and OFFENBACH, Germany, March 3, 2020 /PRNewswire/ — Hyundai Motor Company unveiled its new concept EV, “Prophecy”, expressing the company’s latest design language.

Experience the interactive Multichannel News Release here: https://www.multivu.com/players/English/8698951-hyundai-motor-prophecy-concept-ev/

The visionary concept clearly expresses Hyundai’s latest design philosophy, Sensuous Sportiness, expanding on the era-defining example set by last year’s “45” concept EV that stripped away complexity in favor of clean lines and minimalistic structures.

“Prophecy” follows suit with an iconic silhouette of perfect proportions that have been inspired by an aerodynamic design. Leveraging the extended wheelbase and shorter overhang, Hyundai’s designers have achieved the Ultimate Automotive Form, thanks to a new EV architecture defined by pristine surfaces and pure volume in combination with aesthetic harmony and functionality.

“We have brought to life yet another icon that establishes a new standard for the EV segment as well as pushing Hyundai’s design vision to even broader horizons,” said SangYup Lee, Head of Hyundai Global Design Center. “A part of that expansion is what we call Optimistic Futurism, a design concept embodied by ‘Prophecy’. With Optimistic Futurism, our aim is to forge an emotional connection between humans and automobiles.”

Sensuous Sportiness finds its full expression with the “Prophecy” exterior
The application of Hyundai’s Sensuous Sportiness design philosophy is evident in the voluptuous side section, which is like that of a perfectly weathered stone. It is cut by a clean and simple One Curve streamline which extends from front to rear with minimalist restraint. This underlines the timelessness of its design. The dynamic and elegant boat-tail line created by the rear quarter panels appear to propel the form forward even when it is standing still.

The “Prophecy” interior realizes the benefits of an EV platform
The interior of “Prophecy” underlines the advantages of using the stretched cabin of an EV platform. Instead of a conventional automotive interior, a lifestyle space of refinement and comfort provides customers with a warm welcome.

The name “Prophecy” reflects the concept’s purpose, as it signifies a bright future for both Hyundai’s designs as well as innovative mobility solutions for the EV customers of tomorrow.

For more detailed information about Prophecy, please refer to Hyundai Motor’s media website: globalpr.hyundai.com